L'Oreal Brandstorm Case Study Competition - 2020

Employment Type

: Full-Time

Industry

: Miscellaneous



Brandstorm, L'Oréal's ultimate innovation case competition, is the opportunity of a lifetime. Since 1992, Brandstorm has brought together over 40,000 ambitious students a year from all over the world who have created 10,000+ groundbreaking ideas, innovations, and business models. This competition has allowed students from all majors and years to showcase their talents. To compete, you will form a team of three students to solve a real-life business challenge: Build a plastic-less future in the beauty industry. Create an innovation that reduces or eliminates the use of plastic by inventing new circular business solutions, and by changing middle-class consumer behavior Your first pitch will be in the form a 5 minute video and a 3 slide presentation – easy, right? From there, 10 teams will be selected to compete in person in front of L'Oréal executives at USA National Finals in New York City. The winners of the USA National Finals will then be flown to Paris to compete against teams from across the world in the Global Finals.

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